Xoco Cookies
The Project
We transformed the brand from a basic organic presence to a comprehensive marketing strategy, driving its expansion to new locations and its positioning as one of the most desired cookie brands in Cancun.
Services
- Comprehensive Digital Strategy
- Google Ads
- Lead Generation
- Performance Marketing
- Social Media Management
- Community Management
- Levantamiento contenido audiovisual
- Pre and post audiovisual content production
- Graphic and creative design
- Influencer marketing
- Campaign optimization and scaling
IA
From visual concepts to ready-to-publish artwork, we used AI as a strategic tool to generate attractive, consistent content aligned with marketing objectives for Xoco Cookies' campaigns, social media, and digital communication.
Diseño
We developed all types of design materials the brand needs to communicate and grow: from menus, mockups, and business cards to creative pieces for campaigns and visual content. We created functional and attractive designs, always aligned with the brand's identity and designed to generate impact at every touchpoint.
Apertura Nuevas Islas Las Américas
We developed the comprehensive opening campaign for the island in Las Americas: from the space mockup and designs to the artwork, videos, and execution of digital paid media. We created strategic and visually attractive content to communicate the opening, generate expectations, and drive traffic to the new location.
Influencer Marketing
We developed an influencer marketing strategy with UGC creators, generating authentic and persuasive content that we then amplified with paid media. This allowed us to increase visibility and, above all, directly and measurably increase sales volume.
Audiovisual content production
